Shelbourne partners with MANSCAPED as new official grooming partner

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December 20, 2021: Shelbourne FC has today announced a new sponsorship deal with MANSCAPED™, the leader in male grooming and hygiene. 

As part of the agreement, MANSCAPED will benefit from digital media collaboration, player access and designation as the exclusive grooming partner of Shelbourne FC. 

MANSCAPED has become a leading consumer lifestyle brand admired and trusted by over four million men worldwide, and is the global leader in men’s grooming, hygiene, and self-care. Founded by Paul Tran in 2016 in San Diego, California, MANSCAPED tapped a space within men’s grooming, sparking a fresh conversation that was once taboo, and creating a new category of its own.

Today, MANSCAPED’s diversified line of precision-engineered tools, unique formulations, and accessories provide the essentials for male self-care, while moving men forward by unlocking their confidence and elevating lives.

Also included in the partnership in-stadium advertising signage at Tolka Park for Shelbourne FC’s home match days. 

Shop now online for Holiday specials –

Shelbourne FC. Commercial Director, Keith McDarby said: “It’s great to partner with an international brand like MANSCAPED for next season, it really shows the direction that the club is going. It’s really encouraging to see brands like MANSCAPED seeing that we offer partnerships with a purpose.  I’m really looking forward to working with Lucas and the team at MANSCAPED into 2022 and thank them for their support.”