Shels launch new away jersey

Shelbourne FC is proud to announce an exciting new primary partnership with Laydex Building Solutions, which will see their product ONE COAT ROOF SEAL become our front-of-shirt sponsor on our newly launched away jersey.

Celebrating 30 years in business next year, Laydex Building Solutions is a wholly owned, independent Irish Company dedicated to serving the Irish Construction industry. The unique agreement allows the club to maximise revenue generated from primary partnership, with One Coat Roof Seal taking pride of place as the away shirt sponsor, with Realtor Global the front of shirt sponsor for the home shirt. Laydex operations span over 150,000 square feet of Warehousing and Distribution centres in Dublin and Belfast, the company supplies some of the world’s leading brands across roofing and a wide range of building products to hardware and DIY Stores in Ireland.

One of their standout products, the award-winning ONE COAT ROOF SEAL, is based on hybrid technology, making it an ideal roofing solution for Irish weather conditions. Its longevity and ease of use make it perfect for new roofs as well as old roof refurbishments. ROOF SEAL is a solvent-free, non-flammable formulation designed for professional and DIY roofing applications, and it’s readily available in Builders Merchants and DIY stores nationwide. 

This partnership represents the club and the company’s shared commitment to innovation and community engagement. As Shelbourne FC continues to grow and thrive, we are thrilled to have the support of Laydex Building Solutions.

“We are delighted to welcome Laydex Building Solutions as our new primary partner and front-of-shirt sponsor,” said Keith McDarby, Commercial Director at Shelbourne FC. “Their an Irish owned brand, committed to supporting their local community, their dedication to quality, innovation, and service aligns perfectly with our values, and we look forward to a successful partnership on and off the field.”

Peter Woods, Managing Director said: “Laydex is delighted to have an agreement in place with Shelbourne Football Club to become an official Club sponsor for the upcoming season. We are proud to have our award-winning product, Roof Seal, featured on club jerseys this season and hope to contribute in some small way to what we hope will be another successful season for the club in what will be Tolka Parks centenary year.”

For more information about Laydex Building Solutions and their products, please visit: https://products.laydex.ie/roof-seal-homepage

You can buy the new away jersey here: https://shelbournefc.ie/product/sfc-2024-away-jersey-adult/

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