Shelbourne FC Video & Content Executive
Reports to: CEO
Overview:
Established in 1895, Shelbourne Football Club stands as one of the most decorated professional football clubs in Ireland. With a remarkable record of 13 League of Ireland titles, 10 national cups, two Women’s National League championships, and two FAI Women’s Cups. We compete in both the League of Ireland Premier Division in the men’s and women’s game, while nurturing over 400 talented boys and girls through our thriving Academy in the AUL in Dublin.
Our purpose is to create an inclusive, winning, and successful football club that makes our fans and community proud.
Role Overview:
The Video and Content Executive will have split in responsibilities between video production and content management, encompassing social media, digital marketing, website, and email marketing.
Collaborating closely with the CEO, Executive Committee members, our Commercial Director, our Head of Media and Communications, and a dedicated team of volunteers, you will be instrumental to the growth and success of our brand in Irish football and beyond.
Key Responsibilities:
1. Video Production
– Plan, shoot, and edit engaging video content for various platforms, including match highlights, behind-the-scenes footage, player interviews, and match and event promotional videos.
– Ensure high-quality production standards and adherence to brand guidelines.
– Manage video archives and maintain an organised library of media assets.
– Stay up-to-date with video trends and techniques to continuously improve content quality.
2. Content Management
– Develop and implement effective social media strategies, manage the club’s social media accounts, create engaging content, and capture memorable moments.
– Manage the club’s website, ensuring content is up-to-date, relevant, and engaging.
– Create and execute email marketing campaigns to promote matches, ticket sales, merchandise, and club events.
– Monitor and analyse marketing performance metrics, prepare regular reports, and present insights and recommendations to management.
– Collaborate with cross-functional teams to analyse and report on marketing campaigns, delivering insights on performance, fan engagement, and ROI.
– Ensure brand guidelines are safeguarded and enforced across all touchpoints, guaranteeing consistent brand usage.
3. Fan Engagement and Events
– Devise initiatives to engage and grow the fan base, leading the historical committee for the 100 year anniversary of Tolka park and the 130 year anniversary of the club in 2025 including organising fan events and social media campaigns.
– Coordinate promotional activities and marketing campaigns around matches, events, and other club-related activities. Collaborate with relevant departments to ensure successful event execution.
4. Collaboration and Communication
– Work closely with the Head of Media and Communication and Shelbourne FC Media Team.
– Display exceptional written and verbal communication skills, adept at presenting ideas with eloquence and fostering seamless collaboration within a fast paced team environment. – Calm under pressure and ability to manage multiple tasks at once to deadline.
Requirements:
– Demonstrate a passion for social media to captivate audiences.
– Proven experience in video production, including shooting and editing.
– Ability to craft and manage engaging social media content across platforms such as Instagram, Facebook, YouTube, X and TikTok.
– Experience in creating impactful email campaigns.
– Dual creative/analytical mindset, blending artistic flair with the ability to leverage data and metrics to evaluate marketing campaign performance and make well-informed recommendations.
– Self-motivation, proactivity, and the ability to thrive both independently and within a collaborative team setting.
– Profound passion for football and an authentic interest in League of Ireland.
Salary and Benefits:
– Competitive annual salary: €30,000
– Flexibility in balancing office and remote work arrangements
– Collaborate with a dynamic and talented team of professionals committed to excellence.
Working Hours:
– Tuesday to Saturday, with flexibility required to accommodate key football dates including late work nights, travel, and weekend work, as well as away European fixtures.
Application Process:
If you possess an unyielding passion for football, are eager to contribute to the remarkable growth of one of the most exciting teams in Irish sport, and want to make an impact at Shelbourne FC, we would love to hear from you.
To apply, please submit your resume, a captivating cover letter highlighting your relevant experience. Please also ensure to attach/link portfolio examples that showcase your creative prowess. Only those who provide examples will be considered for the job.
We eagerly anticipate reviewing your application and potentially welcoming you to the Shelbourne FC team.
Job Types: Full-time, Permanent
Pay: €30,000.00 per year
Benefits:
- Bike to work scheme
- Company events
- Employee discount
Schedule:
- Flexitime
Application question(s):
- Please ensure to attach/link portfolio examples that showcase your creative prowess. Only those who provide examples will be considered for the job.
Experience:
- Content Creation: 2 years (required)
Work Location: Hybrid remote in Drumcondra, CO. Dublin
Application deadline: 09/08/2024
Expected start date: 19/08/2024